One destination. Many stories – An Influencer Marketing Project

Target Audience 

Media, B2C

The Brief

To promote the Islands of Tahiti from a different perspective, we proposed an influencer marketing project aimed at showcasing the richness and diversity of the destination through authentic and engaging content.

Through the content produced, we were able to highlight how the destination can offer different experiences depending on the perspective and journey of each traveler, turning travel storytelling into a valuable digital experience capable of inspiring and guiding potential visitors.

The Project

The team selected three Italian influencers, each with a unique style and a specific niche, all perfectly aligned with the destination’s key highlights.

Trip’n’Roll (Federica and Andrea) explored the wild and unexpected side of the islands; Luca Ferraina portrayed the remote beauty of the Austral Islands; while Dario Vignali and Denise Della Giacoma experienced adventure, sports, and exploration, sharing these moments with their audience of young entrepreneurs, startuppers, digital nomads, and yoga enthusiasts.

The result is a mosaic of stories that shows how the Islands of Tahiti can unfold into multiple journeys, emotions, and perspectives, offering followers an authentic and trustworthy narrative of the destination.